Short Form
Our platform’s feed is ordered by most popular videos. Popularity is measured by the views-to-likes ratio. Newly uploaded videos are added into the feed every 10th swipe until they reach a statistically significant rating, after which they receive their permanent spot in the ranking.
As a result of our feed ordering, every new uploaded video has exposure to millions of potential viewers and has an equal chance of becoming ranked. Since our traffic significantly outweighs the amount of newly uploaded videos, your video will get immediate exposure and will get ranked quickly.
If you would like to be featured on our feed you will need to ensure your content has a caption and at least 3 tags, which will also help with your content being found on searches from our users.
Public Feed (Non-Verified Users)
When a user visits the site without a log-in, they will receive the global or a country-specific feed. Their feed will display:
- Top global or regional videos of the day (5 up to 10 videos)
- New videos uploaded in the last hour (randomized, 2 videos)
- Repeat
This user experience reveals top content first. After a few scrolls, new content will be added to the feed. This randomization of new videos uploaded in the past hour ensures that user views are distributed equally across all Creators.
Private Feed (Verified Users)
When a user is verified, the feed will prioritize displaying new content by Creators that they are subscribed to. The feed will also exclude previously viewed videos to ensure that users see the new content of their favorite Creators first, before entering the global or regional feeds.
So... How do I optimize this to get more views?
We strongly recommend daily content uploads, including at least 1 new video and 2 pictures, to ensure that your profile gets included in the randomized new content on our feed. Lastly, to deliver on daily uploads, we recommend following a strict content uploading schedule to keep you on track. Remember, you are the master of your own potential. Once you attract the attention of subscribers on our site, your fans will want to see you regularly with quality uploaded content!
How is top content determined?
Top content is determined by looking at multiple metrics using a weighted ranking algorithm, typically through:
- Feed videos watched over 80%+ (30-60s vertical) (50%)
- Number of likes (20%)
- Number of comments (20%)
- External link sharing (legitimate traffic coming from non-search-engines) (10%)
*Please note: In exchange for marketing support, some Creators may have more content in the feed with higher visibility.